Meet Our Authors: Tricia Belmonte
Tricia Belmonte – Internet marketing specialist with over 20 years of marketing, senior management and business development experience
I entered the world of marketing over 20 years ago, before online marketing was a thing and when print marketing was still the biggest craze. I always felt that it was a bonus to have the good old fashioned experience in marketing though because back then, we would need to build entire marketing systems from the ground up, not look at pieces of marketing solutions to building a company, such as just looking at a website or content or an online ad as if they were all separate entities.
When I finally delved into online marketing certification training, I was amazed at the reach and the amazing results businesses were getting worldwide. Online marketing was by far more effective than the good old fashioned 1:1 door knocking! I was hooked!
Internet marketing, at first, came very hard to me, so I built out my own steps and systems that made it easy for me to implement what was necessary to get results for my first few clients. I was hooked by the power of SEO and saw amazing results very quickly for clients. I then was asked to teach at the YWCA and I knew that if my students did not get results shortly after launch, it would be devastating for them and their families! So I took my systems and built out easy to follow steps, which eventually became my first online course. My first online course launch helped me get eyeballs from students and new clients across the world!
My second marketing addiction was Facebook ads. Again, I took what was a complicated system, and broke it down into easy to follow steps,which got my clients great results and eventually the steps became theframework for my second course. Shortly after launch, my course shot up to the first page of a very popular online course platform, and I gained over 2500 students.
I’ve since fully rebuilt my Facebook ads course. With online marketing, the material doesn’t stay current long and I want my students to have only the most up to date methods that will get them results shortly after implementation.
I am now proud to say that I have 5 online courses, but my proudest achievement is the creation of my new course on how to help others build their own online courses. Coincidentally, I began to launch it during the exact time the world was forced to overhaul everything due to the COVID-19 pandemic. I knew that this was the perfect time for people to learn how to create online courses. There literally are millionsof skilled professionals, worldwide, who need to know other ways to monetize their knowledge, service others, and supply for their families.
Building an online course, much like a book, is not guaranteed to makepeople millionaires, but I firmly believe it is a move in the right direction. Ask any millionaire and they will tell you that the key to riches is figuring out how to stop serving 1:1 and begin serving 1:many.That’s precisely what online training allows you to do! Plus, you never know what doors having an online course will open for you.
During these challenging times, I hope dear reader, you are safe and healthy, and that you are taking advantage of all the online courses available to you. What new skill do you want to learn for fun, or to help build your business?